Issues with advertising

Media formats including film, television, newspapers and public advertising are all reviewed by the Advertising Standards Authority is the UK regulator of advertising to make sure the advert is safe to promote.

The advertising standards authority use a strategy to ensure that the ads they release are responsible this makes sure there are no bad impacts on the UK audience.

There are different reasons from a documentary to be approved or disapproved, One example is this advertisement below and why it was upheld in a clear explanation.

Koosday Events:

This is a Koosday Event poster which was upheld by the Advertising Standards Agency. The ASA first received a complaint that the advert related driving to drinking alcohol. The ASA upheld (banned) this advert because the person in the image is in a intoxicated sate, while the text reads "I don't want to die sober" The ASA claimed that this was a direct link between driving and heavy drinking. So the advert was upheld because it was seen as a danger to the public and also violated the ASA's rules and regulations. This is one reason why adverts should be brought upon the ASA.

In conclusion the advertising standards agency is created to protect audiences from any offensive or harmful material in advertisements within the United Kingdom and also regulates the rules and standards for British advertising.